Brands and retail
Giant 14 m inflatable handbag replica for Buttonscarves
Digital Inflatables designed and made a giant inflatable replica of a handbag for Buttonscarves, an Indonesian luxury brand: 14 m by 8.5 m high, fully lit and sublimation-printed. It combines constant-air and sealed-air sections, for a budget of 30’000 to 35’000 CHF. Inflatable bags for the brand were shown in London in 2023, in Paris in 2024 and in Dubai in 2025.
Contents · 4 sections
What did Digital Inflatables make for Buttonscarves?
A giant inflatable replica of a luxury handbag, fully lit, for this Indonesian brand.
The bag measures 14 m by 8.5 m high, and the sublimation print covers its whole surface. In the night photos, the internal lighting brings out the printed pattern and the golden clasp.
The brand is spelled Buttonscarves; some posts call it Buttonscrave. It sells scarves, bags, clothing and accessories.
Why combine constant air and sealed air in a giant inflatable?
To combine the strengths of both: the Buttonscarves bag pairs a section kept inflated by a blower with a sealed, airtight section that holds its shape without power.
Constant air suits large volumes: the blower keeps making up for leaks and holds the fabric taut. Sealed air is pumped in once and gives firmer, silent parts. Combining them means planning where the air flows from the design stage.
Digital Inflatables met this technical challenge on a very short deadline.
A similar project? Describe it to our team.
Request a quoteHow much does a custom giant inflatable bag cost?
For this 14 m by 8.5 m bag, the budget was between 30’000 and 35’000 CHF.
For an object this size, the price depends mainly on the dimensions, the full print, the internal lighting and the deadline. The guide to custom inflatable structure prices explains each item.
Where have the Buttonscarves inflatable bags been shown?
In London in September 2023, in Paris in June 2024 and in the Dubai desert in September 2025, according to Digital Inflatables posts.
For London, first contact was on 5 September and the bag was delivered on 19 September 2023; it was photographed in front of Tower Bridge.
In Paris, in June 2024, a pink bag shown under the Eiffel Tower was designed and made in 10 days.
In September 2025, a bag 13 m long and 9 m high was set up in the Dubai desert for Buttonscarves, an Indonesian luxury brand.
Full specifications
| Country | Indonesia |
|---|---|
| Client | Buttonscarves |
| Dimensions | 14 m by 8.5 m high |
| Printing | sublimation, over the whole surface |
| Inflation | constant air and sealed air |
| Budget | 30’000 to 35’000 CHF |
Frequently asked questions
How big is the Buttonscarves inflatable bag?
14 m by 8.5 m high; the one set up in the Dubai desert in 2025 is 13 m long and 9 m high.
Can you have a giant inflatable replica of a luxury product made?
Yes: for Buttonscarves, the workshop reproduced one of the brand’s handbags at 14 m by 8.5 m high, sublimation-printed over its whole surface.
Can a giant inflatable bag be lit from inside?
Yes: the Buttonscarves bag is fully lit, which makes it stand out at night.
Can a giant inflatable be made on a rush deadline?
Sometimes: for Buttonscarves, first contact was on 5 September and the bag was delivered in London on 19 September 2023; in 2024 another project was designed and made in 10 days. The guide to custom inflatable lead times gives the usual timelines.
Which brand ordered these inflatable bags?
Buttonscarves, an Indonesian luxury brand of scarves, bags, clothing and accessories.
Credit to copy
To credit this project on your website or in an article: the line as plain text, then the same in HTML, ready to paste.
Plain text
Made by Digital Inflatables, https://digital-inflatables.com/magazine/en/projects/buttonscrave-giant-inflatable-bag/
HTML
<a href="https://digital-inflatables.com/magazine/en/projects/buttonscrave-giant-inflatable-bag/">Made by Digital Inflatables</a>Sources
- Digital Inflatables projects page digital-inflatables.com
- Inflatable with closed air or ventilated? (Digital Inflatables) digital-inflatables.com
- Digital Inflatables Instagram post instagram.com
- Digital Inflatables Instagram post instagram.com
- Digital Inflatables Instagram post instagram.com
- Digital Inflatables Instagram post instagram.com
- Brand’s official website buttonscarves.com
Drafted with AI assistance from the company’s verified facts, reviewed and approved by Jodoc Elmiger, founder and managing director of Digital Inflatables.
