Brands and retail
Giant inflatable cup tunnel for Emmi Caffè Latte
Digital Inflatables designed and built a giant cup-shaped inflatable tunnel for Emmi Caffè Latte, shown in 2024 at Zürich HB, the main railway station of Zurich, for the 20-year anniversary of Emmi Caffè Latte. The tunnel is 10 m long and 4.5 m high. It was produced with Adcom Switzerland AG, the event agency that conceived and ran the anniversary.
Contents · 4 sections
What did Digital Inflatables build for Emmi Caffè Latte?
A giant walk-through inflatable tunnel shaped like a coffee cup, delivered for the brand’s 20-year anniversary party at Zürich HB.
The tunnel is 10 m long and 4.5 m high.
According to the Digital Inflatables post, it is built with a double layer and given a waterproofing treatment, which helps for outdoor use.
The images show the tunnel in a large station hall, then its inside, lit in pink, with a panel on the history of the brand.
What is Emmi Caffè Latte, and what was the occasion?
Emmi Caffè Latte is a range of chilled ready-to-drink coffees from the Emmi group, launched in 2004; the Zürich HB party marked its 20 years.
The brand belongs to Emmi AG, based in Lucerne.
The anniversary was conceived and delivered by Adcom Switzerland AG, an event and promotion agency based in Cham, with which Digital Inflatables produced the tunnel.
A similar project? Describe it to our team.
Request a quoteHow is a branded inflatable tunnel set up at an event?
The tunnel arrives folded; a blower inflates it on site, then it is anchored or weighted down depending on the floor, indoors or outdoors.
In a station concourse or a shopping centre, check the clear height first, then the access route for the folded tunnel and a power socket for the blower.
More tunnels by the workshop are shown on the custom inflatable sport tunnel page, and budgets in the guide to custom inflatable prices.
Why would a drinks brand choose a tunnel shaped like its product?
Because people walk into the product: the cup becomes a passage, a photo backdrop and a landmark that stands out in a crowd.
A giant inflatable product replica folds away for storage and can be set up again from one event to the next, which makes it a reusable brand asset.
Full specifications
| Client | Emmi Caffè Latte |
|---|---|
| Agency | Adcom Switzerland AG |
| Location | Zürich HB, Zurich |
| Object | cup-shaped inflatable tunnel |
| Dimensions | 10 m long x 4.5 m high |
| Year | 2024 |
Frequently asked questions
How big is the Emmi Caffè Latte cup tunnel?
It is 10 m long and 4.5 m high.
Where was the tunnel shown?
At Zürich HB, the main railway station of Zurich, for the 20-year anniversary of Emmi Caffè Latte in 2024.
Can a brand order a giant inflatable replica of its product?
Yes: Digital Inflatables builds large-scale versions of products and packaging, as a standing object or as a walk-through tunnel, like the Emmi Caffè Latte cup.
How much does a branded inflatable tunnel like the Emmi Caffè Latte cup cost?
Digital Inflatables quoted a price range of $15’000 for this 10 m long tunnel in September 2024.
Can an inflatable tunnel be used outdoors?
Yes, if it is built for it: this one has a double layer and a waterproofing treatment, and it is anchored or weighted down to suit the ground.
Which agency was the tunnel made with?
With Adcom Switzerland AG, the event agency based in Cham that conceived and delivered the anniversary.
Credit to copy
To credit this project on your website or in an article: the line as plain text, then the same in HTML, ready to paste.
Plain text
Made by Digital Inflatables, https://digital-inflatables.com/magazine/en/projects/giant-inflatable-cup-tunnel-emmi-caffe-latte/
HTML
<a href="https://digital-inflatables.com/magazine/en/projects/giant-inflatable-cup-tunnel-emmi-caffe-latte/">Made by Digital Inflatables</a>Sources
- Digital Inflatables Instagram post instagram.com
- Digital Inflatables Instagram post instagram.com
- Brand website (emmi-caffelatte.com) emmi-caffelatte.com
- Agency website (adcom.ch) adcom.ch
Drafted with AI assistance from the company’s verified facts, reviewed and approved by Jodoc Elmiger, founder and managing director of Digital Inflatables.
